May 4, 2011

The Language of Color

Please remember that the above logo is under copyright.

Psychology of Color: Green
The color of growth, nature, and money. A calming color also that's very pleasing to the senses. Dark forest green is associated with terms like conservative, masculine and wealth. Hospitals use light green rooms because they too are found to be calming to patients. It is also the color associated with envy, good luck, generosity and fertility. It is the traditional color of peace, harmony, comfortable nurturing, support and well paced energy.

Psychology of Color: Brown
This color is most associated with reliability, stability, and friendship. More are more likely to select this as their favorite color. It's the color of the earth itself "terra firma" and what could represent stability better. It too is associated with things being natural or organic. Caution however, for in India it is the color of mourning.

While on the subject of color I thought it would be interesting to see what the colors in my logo represented. What do your logo colors say about your business?

Source;Color Psychology and Marketing

Please remember that the above logo is under copyright.


The Soap Sister said...

What a great post -Michele, you're doing some great bloggin' down there in the Lone Star State! Loved the link -white & gray make sense for me, it seems! Clean & timeless! Who knew? :) -Becky

Tierra Verde Handmade Soap said...

Hi Becky, hey girl it's good to see you round. Glad you are enjoying the blog info. Clean and timeless -perfect!