A Few Words About Sticking Your Neck Out

"Behold the turtle, 
he makes progress only when he sticks his neck out."
Bruce Levin

Sometimes, I feel intimidated when I think of all the hats a small business owner has to wear; business manager, copy writer, product photographer, graphic artist, salesperson, customer service rep,soapmaker, packaging specialist, chief cook and bottle washer.... that it would be easy to just throw in the towel. Some of these duties are things I am not necessarily good at, and some are just plain out of my comfort zone (such as sales calls), but because I love all there is about handmade soap (and I believe in the quality of my product) I am motivated to "stick my neck out."

It's tough to put in all that effort only to be rejected by a potential wholesale account, but in the end how rewarding is it when after facing rejection you get that one wholesale account you've been doggedly pursuing?  The one you stuck your neck out for and tried because you had nothing to lose and so much to gain.