Even in this age of technology where much of your business identity is online – there is still a place for the old school business card. Consider this – business cards are one of the most cost effective marketing tools you can have especially for a start up business. A business card is another way of reinforcing your branding, a way for a potential client to remember your name and to always have your contact information at hand. Due to a business card’s small size and portability they are indispensible; always have them in your pocket or purse, have them on your table at the Farmer’s Market, send them along with your outgoing orders to customers, always leave a business card with your potential wholesale customer.
What Information Should Be On A Business Card?
- Your Name and or Business Name
- Your title and or descriptive text if it’s not obvious what you do from your business name
- A way (preferably multiple ways) to contact you; e-mail, phone number, web page…
- Social media addresses if your industry calls for it
- Your company logo
4 comments:
Ugh! At my show sooo many people asked for my card and I didn't have one. I really need to get on that.
Well, now you know that business cards are a must have.You'll have them next time. I'm sure that the first show is quite the learning experience.
I totally agree with you Michelle. I printed my own for a while but it was time consuming and costly. Finally got them professionally done and I hand them out at all the markets with each sample of free soap (give out small samples to anyone I can make eye contact with) and with every sale. xo Jen
I just received new business cards that I really like. At my first show a couple of weeks ago, I had printed my own business cards and I wasn't totally loving them. I also forgot to hand them out! I don't think I'll forget to hand out cards that I love. thanks for the tips.
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